Explain the nature of your inquiry*

Single taskMulti-faceted projectOngoing partnership

What will be the benefits to your business if you achieve these goals? For example, are you aiming to attract a new customer segment, hoping for an increase in revenue? Etc.*

In your own words, what does the most successful outcome look like? How will both parties know if we are going in the right direction?*

How can failure be avoided with this project or partnership?

Generally speaking, what is the trajectory of your business over the past 12 months? Whether you're measuring revenue or engagement- is this metric increasing, declining, or maintaining?

Are you hoping to upgrade and adapt to recent marketplace changes or merely maintain your current course? In your opinion, what will happen to your business if you do nothing different?

What is the single most difficult thing in your business right now? In other words, what is the critical pain point you would like to solve?*

Is the problem mentioned above a new problem or an old one?

New ProblemExisting Problem

Where do you see your business 12 months from now? 3 years from now? 10 years from now? What is our role in that journey?

What is the most unique or important thing about your business/brand?

Do you currently have any in-house creative staff? (Explain the makeup of your current team and who is responsible for design, branding, and strategy.)*

Who exactly would Superbase report to within your organization? Why this particular individual/team?

Describe your customer*

On a scale of 1-5, how important are the principals of innovation & brand identity to your business?*

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Who are your main competitors?*

On a scale of 1-5, how important would you say the principals of innovation & brand identity are to their [your competitors] business?*

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Punctuality, quality, and affordability are factors that may have different degrees of significance to different organizations for any given project. Please rate the following items in order of their relative importance, select only ONE option per column:*

Why did you come to us specifically? We like to amplify our strengths and focus our efforts on doing the stuff that originally motivated you to choose us. In other words, why did you choose Superbase instead of someone else?*

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