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  • Superbase Mixtape 003: Manifest

    It's been a while since we dropped a new mixtape, so Kelly decided to have fun and get a bit aggressive with this latest playlist. "Fast-paced and brutally loud punk rock has…
  • The 3 Brand Statements Your Business Shouldn’t Live Without

    In an era when having a clear message is everything, it’s important that brands start from the inside out by making sure they can concisely identify their purpose and their values in…

  • Signs That It’s Time To Rebrand

    Why Do Businesses Rebrand? Rebranding is a big decision for any business and is often followed by people asking why did they rebrand? Branding can positively or negatively affect your bottom line,…

  • Superbase Mixtape 002: Summer In Synth

    Introducing the second mixtape from SUPERBASE, "MXT002: Summer in Synth". Featuring tunes from some of our favorite artists spanning a few different decades, the common thread is a focus on synthetic instrumentation.…
  • Superbase

    Should I Hire a Contractor or Keep Creative In-house?

    The world’s most respected brands such as Nike, Coca-Cola, and Patagonia understand that in order to think swiftly, operate objectively, and maintain a sharp competitive advantage, they must employ the strengths of…

  • Superbase Mixtape 001: Debut in Digital

    Mixtape 001: Debut in Digital is our first mixtape, a curated playlist that is offered via our Spotify page. This collection features 18 audio gems that are currently in heavy rotation at…
  • SUPERBASE™

    Social Media With A Strategy

      “79% of people ages 18-44 have their smartphones within arms reach 22 hours a day.” – Adweek   One of the most common misconceptions regarding social media is that it is…