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  • Launching A New Brand or Rebrand The Right Way

    8 Steps for Launching Your Rebrand

    Going Public with Your Rebrand the Right Way Whether you’re launching a new brand or unveiling a recent rebrand, doing it the right way can make all the difference. If you’ve recently…

  • 12 Must-Have Slides For Your Pitch Deck (With FREE Presentation Template)

    A pitch deck is often the first line of communication used to reach out to potential investors or strategic partners and is an essential tool for any startup looking to raise capital.…

  • Why Brainstorming Sessions Suck and What to Do About It

    Brainstorming Sessions Suck Most of us know the feeling of being awkwardly put on the spot in front of a group of colleagues to answer a question, offer an opinion, or contribute…

  • Superbase

    Should I Hire a Contractor or Keep Creative In-house?

    The world’s most respected brands such as Nike, Coca-Cola, and Patagonia understand that in order to think swiftly, operate objectively, and maintain a sharp competitive advantage, they must employ the strengths of…

  • De Marchi Presents: Dawn Of The Pros

    Born at the turn of the twentieth century, Emilio De Marchi was a friend of cycling pros such as Ottavio Bottecchia, Fausto Coppi, Giordano Cottur and a list of others including later…
  • The Priest, They Called Him

    In 1993 Kurt Cobain and William S. Burroughs released a rarely-discussed spoken word record entitled “The Priest, They Called Him.”  Since I was a fan of both contributors, I eagerly purchased the…